Development and promotion of methodologies to motivate language learners (people working in tourist sector) and enhance their capacity for language learning.
Farmers today are obliged to find ways in which to diversify and, in the light of the touristic appeal of the areas in which they live, farmers and rural populations have for several years seen a potential activity and income to be made from the increasingly popular sector of rural tourism.
The European wine industry faces increasing challenges from newer wine-producing parts of the world. One of its problems is marketing.